MethodsSubmit a method
Jobs to be done
The jobs-to-be-done framework is a helpful way to look at customer motivations in a business setting.
Quick Competitive Review
Gain a quick overview of your competitors and their strengths and weaknesses.
Solution Validation Exercise
Test your assumptions around your solution’s fit to your target audience and problem space.
Evaluate the experience of your product or service with your intended users before launching.
Product Design Sprint
A product design sprint is a series of interactive exercises that rapidly moves a team with an identified challenge from initial design idea through prototyping and user testing all within the space of a week.
Method that reframes known user needs by using them as inspirations for creative ideation, to brainstorm new features or products.
System Thinking / Visual Collaboration Workshop
System thinking examines the linkages and interactions between components in complex systems and can be useful for problem solving and creating alignment among diverse perspectives.
Card sorting is a great, quick and inexpensive method for finding patterns in how users organise content or concepts.
Interviews allow you to explore users motivations, attitudes, beliefs, and experiences to gain deeper understanding and build empathy.
Storyboarding builds a sequential narrative of the user’s interaction with your product.
Paper prototypes are throwaway prototyping and involves creating rough, even hand-sketched, drawings of a product or interface to use for early exploration and/or testing.
Click-Through / Interactive Prototype
An interface prototype that mocks up the front end experience to test experiences early with end-users.
Participatory Design/Co-design Worksession
Participatory design sessions engage real world users in activities in order to uncover new ideas, priorities, and flows.
Understand behaviors in the context of where people actually perform the activities you want to solve.